Minimum Price Reset
When this setting is enabled:
- A product will automatically reset to its max price once it's losing on its min price.
- It will then freeze updates for one hour (by default, this is configurable) to allow time for your competitor to increase their price.
- After the freeze, auto-pricing will resume and your prices will be set to the best price available to win the Takealot buybox.
This feature is similar to the Daily Price Reset setting, the difference being that the Daily Price Reset happens once a day on a fixed schedule for all tracked products and the Minimum Price Reset setting happens throughout the day as needed, on a per-product basis.
Benefits
While this feature is not guaranteed to work, as it depends on what your competitor(s) do, it could:
- Potentially reset the bidding cycle from the top, increasing profits on each sale when you win the buybox
- Allow you to win the buybox again, if your competitor(s) minimum is below yours
When should I use it?
- If your products are very competitive and decrease in price quickly
- If the difference between your maximum and minimum prices are low
- If you often find that your minimum price is reached quickly, and your competitor(s) are winning more frequently
How do I enable it?
This setting applies to all your products and is available on your Settings page labeled Minimum Price Reset